Georgia Highlands College was named among the top in the nation in the 2016 Collegiate Advertising Awards program. The Collegiate Advertising Awards (CAA) is an elite program recognizing higher education organizations for excellence in communications, marketing, advertising and promotions of their schools.
The 2016 CAA program had more than 900 entries from the United States and Canada representing small community colleges to very large schools & universities.
Submissions were reviewed by a national panel of industry experts, with a possibility of 100 total points. Participant’s entries competed against similar-sized organizations in their specific groups and categories.
Awards were issued for entries that received top marks from judges placing them in the top 16% of the nation for advertising excellence. Judging criteria included creativity, layout and design, functionality, message effectiveness, production quality and overall appeal.
Representing all areas of communications, medias, marketing, advertising and promotions, the 2016 Collegiate Advertising Awards program contained some of the best advertising projects arguably in the world.
GHC took home the Gold Award (the top 5 percent in the nation) for College Website Design, a combined effort between GHC’s Advancement division and GHC’s IT department, Folder Design, and Promotional items, which were foam cell phones to promote GHC’s new website’s mobile friendly features.
GHC also took home the Silver Award (the top 12 percent in the nation) for Magazine Advertisement and Billboard Design.
Additionally, GHC saw success at the Council for Advancement and Support of Education (CASE) District Three Awards with a Special Merit for Photography Series for the GHC “Share Your Story” Diversity Series, which captures students, faculty, and staff from all backgrounds.
The Georgia Highlands College Advancement team consists of:
Mary Transue – Vice President of Advancement
Sheila Jones and Nick Godfrey – Marketing & Communications
Jeff Brown and Justin Sucre – Digital Media
Ken Davis – Print & Design Services
Alison Lampkin – Alumni & Special Events
Cindy Gomez and Liz Jones – Executive Assistant & Foundation Accountant